A STORY OF PERSISTENCE
As one of Japan’s leading pharmaceutical companies, Otsuka used its expertise in human physiology as a jumping-off point to create Pocari Sweat. Inspired by the replenishing properties of IV solutions used in hospitals to restore the body, we set out to replicate that in a delicious drink that would be accessible to everyone. With over 1000 products tested, we stopped only when we thought it was perfect. We persisted, and now Pocari Sweat has been the go-to for active people across the world for over 40 years.
1980
1980
1985
1985
1988
1988
1990
1990
2004
2004
2007
2007
2013
2013
2016
2016
2018
2018
POCARI TODAY
